MEO continues its path of innovation and sustainability by making its television service available directly on
Samsung Smart TVs , without the need for a box. MEO expands the compatibility of its service, eliminating the need for additional physical equipment, reinforcing its commitment to sustainability and dematerialization. This initiative represents a significant milestone in the collaboration between the two brands, providing consumers with a simpler, more intuitive and efficient experience.
Thanks to the advanced technology of Samsung Smart TVs, such as the OLED and NEO QLED models, the MEO TV APP allows users to access all MEO television content and features with the same quality and interactivity, using only the television, without the need for additional equipment, which provides a series of benefits that positively impact various aspects of your daily life:
- Sustainability: significant reduction of the ecological footprint, eliminating production, transportation and equipment replacement processes.
- Efficiency: savings in operational costs, such as technical trips, service and repackaging.
- Improved customer experience: access to all MEO TV content and features, from personalized content experience, zapping by themes and access to the universe of automatic recordings with the same quality and interactivity, using only the television.
"At MEO, we are committed to aligning technological innovation with sustainability. Making the MEO TV APP available directly on Samsung Smart TVs marks a significant step in this direction, eliminating the need for additional hardware and offering a greener, more modern and efficient entertainment experience for our customers," highlights Tiago Silva Lopes, Product Director at MEO.
Pedro Lourenço, Head Of Sales, PM and Strategy TV & AV at Samsung Portugal, said: “This partnership with MEO is a reflection of our commitment to offering innovative solutions that meet consumers’ needs. Our Smart TVs, especially the OLED and NEO QLED models, provide a superior viewing experience, allowing users to enjoy a more connected and convenient television.”
A growing number of MEO customers have opted for this solution, reflecting the broad acceptance and concrete benefits provided by dematerialization. An approach that follows trends in other industries, such as mobile telephony, where dependence on physical materials has been reduced to offer more efficient and environmentally friendly solutions. The availability of the MEO TV APP on Samsung Smart TVs consolidates MEO as a leader in the sector, guaranteeing personalized and flexible experiences, adapted to the needs and behaviors of the modern consumer.
Samsung, a leader in television technology, continues to invest in the evolution of its Smart TVs, equipping them with advanced features that promote perfect integration with services such as MEO. This partnership reinforces the commitment of both brands to provide solutions that combine technological innovation and environmental responsibility.