MEO announces an exclusive and unprecedented partnership with Perplexity AI, Inc., a global reference in the development of Artificial Intelligence (AI) solutions. As part of this collaboration, MEO customers - Personal and small businesses with post-paid services - will be able to access the advanced version of the Perplexity Pro platform free of charge for 12 months.
With this initiative, MEO is reinforcing its role as an agent of digital transformation, putting technology at the service of people and human potential. By democratizing access to intelligent AI tools, the brand seeks to empower its customers for greater productivity and efficiency, allowing them to simplify everyday tasks, freeing up time for what really matters.
MEO thus aims not only to make it easier for the Portuguese to access Artificial Intelligence, but also to ensure that AI is an ally in improving digital relationships. Just as human connections are essential for personal development, technological connections must be equally beneficial and accessible to all: "Artificial Intelligence for all". The partnership with Perplexity AI is an important step in this ecosystem by providing an AI experience that is intuitive and accessible, and that responds to the needs of an increasingly digital world.
"Connect Better with Artificial Intelligence
MEO's new campaign, "Connect Better", serves as the motto for this partnership, highlighting the importance of deeper and more meaningful human connections - whether face-to-face or digital. For MEO, innovation goes beyond technology, it's about people: making life easier, supporting decisions and creating real value through more humanized digital experiences.
Luis Mestre, Chief Sales Officer (CSO) B2C at MEO, says: "With this partnership, we give our customers an AI tool that goes beyond technology. Perplexity Pro is not just a digital innovation - it's a knowledge engine that improves digital interactions and humanizes the online experience. We are putting technology at the service of human connections."
Exclusive partnership with global impact
Perplexity AI, which has been establishing strategic alliances with operators in various countries, has chosen MEO as its exclusive partner in Portugal, recognizing its leadership and vision in promoting more accessible, people-centered technology.
"Telecom operators are the backbone that connects the world and makes it possible for tools like Perplexity to spread knowledge across the internet," said Aravind Srinivas, CEO of Perplexity AI. "We are excited to partner exclusively with MEO in Portugal to democratize access to advanced artificial intelligence. This partnership aligns perfectly with our mission to empower curiosity through reliable and accessible information. By making Perplexity Pro available to MEO customers, we're not just offering a search tool - we're offering an AI-powered answer engine that transforms the way people discover, learn and connect to the information that matters to them."
How to activate Perplexity Pro
To take advantage of this exclusive offer, MEO customers must access myMEO via the App or the website and follow the instructions to activate their promotional codes. The offer will be available for activation until December 31, 2025.
Multi-media campaign
In line with the launch of this partnership, MEO is today launching an important component of its multi-media campaign, which covers television, press, radio, outdoor, MEO points of sale and, of course, digital media.
Under the motto "Connect better with AI", this strand aims to reinforce, through the brand's characteristic humorous tone, the message of digital transformation, highlighting the impact of this partnership as part of MEO's commitment to innovation and valuing human connections, including the brand's connection with its customers.